Tag Archives: point of sale

Wisconsin Lottery: Famous Racing Saussages Point of Sale with Dangler

The Famous Racing Sausages™ were able to “race” at point of sale thanks to this 3D dangler. Continue Reading...

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Merillat Cabinets: “Like to be organized? We’ve got you pegged” Point of Sale

Counter cards at dealerships highlight functional features. They also encourage shoppers to interact with the cabinets. Continue Reading...

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Wausau Paper Company: Point of Sale Flip Book

A free-standing counter card for print shops showed 24 actual examples. It reminded customers to skip the white paper, go for the bright paper. Continue Reading...

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Explaining QR Codes

This week’s Digital Download takes a closer look at something we’ve all have had a little contact with: The QR Code.

QR codes (or Quick Response codes) condense information into two dimensional squares that connect offline media to online content via a smartphone. Also known as mobile tagging, QR codes act like URL references on offline media and other flat surfaces.

In other words: QR Codes help make traditional advertising interactive. Continue Reading…

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