Tag Archives: out of home
Peapod Delivers Message with Integrated Communication Plan
We recently helped launch an integrated acquisition program in the Chicagoland area for our client, Peapod. As the nation’s largest online grocery delivery service based out of Chicago, Peapod has been on the offensive over the past few months, strategizing and battling for grocery market share. see more
HY Connect Honored with Ratings-Driven Media Planning Award
Our media department was recently awarded the first ever Ratings-Driven Media Planning Award by the Outdoor Advertising Association of America (OAAA). The award recognizes our innovative Out-Of-Home (OOH) campaign for Advocate Health Care.see more
New Advocate Campaign Encourages People to Live Life with a Healthy Heart
Advocate Health Care recently launched a new campaign to promote heart health. The campaign, called “Live Life with Heart,” encourages people to take good care of their hearts in order to lead healthier, more fulfilling lives.see more
Charlie Brown and the Peanuts Gang Come to Life this Christmas at Water Tower Place and MSI
For the second year, the Museum of Science and Industry’s seasonal exhibits have taken over the holiday décor of one of Chicago’s most popular shopping destinations, Water Tower Place. The seasonal display features the beloved Charlie Brown and the rest of the Peanuts Gang. see more
“Get Well Pals” Introduce Chicago to Advocate Children’s Hospital
When Advocate Health Care announced it would bring two of its children’s hospitals under a new name, Advocate Children’s Hospital, we dreamed up some adorable mascots to help us get the word out in an unconventional way. Meet The Get Well Pals.
Peapod Fun Facts – Outdoor
Outdoor and transit target consumers with a timely message, and that time is while they’re schlepping groceries. Continue Reading...
The Power of the Positive
The other day, I received an inspiring quote in my inbox. As a writer and lover of all things literature, I’d already seen the quote many times before, and knew it had been adified* slightly. But lately, I’ve been thinking a lot about this quote and it’s impact on those of us fortunate enough to create messages for the masses. I’ve chosen to post the original quote, not the adified one, because I’d like to attempt my own adification** with it.

HY Connect Plants Colorful Campaign for Advocate Health Care
“Blooming” billboards and installations that feature striking photography of fresh flowers can be seen around Illinois with a message of inspiration and renewal in support of our new campaign for Advocate Health Care oncology services. The first iteration has the words, Survivors Blossom, surrounded by blue hydrangeas. see more

