Tag Archives: mobile

HY Connect Promotes ANIMAL INSIDE OUT, a Body Worlds Production, at the Museum of Science and Industry, Chicago

ANIMAL INSIDE OUT showcases animal specimens preserved through the process of Plastination, allowing visitors to explore and learn about the intricate inner workings of some of the earth’s most impressive animals. Learn how we helped to spread the word around Chicago about this exciting exhibit.see more

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HYC Launches Fully Responsive Website for Focus on Energy

HY Connect recently gave a full digital makeover to Focus on Energy, an online resource for Wisconsin residents and business looking to manage rising energy costs. As the main marketing and outreach channel for customers and program partners, the website redesign was critical to improving customer satisfaction and increasing trade ally and contractor engagement.
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Blackberry Moving in the Right Direction with HTML5 Support

With the release of the new Blackberry phones and BB OS 10, there has been plenty of news, reviews and speculation. As a developer, one feature in particular caught my attention: HTML5.see more

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Don’t Cut Content For Mobile. That’s Device-ism.

When it comes to creating websites a common misconception is that the mobile site should be less robust than its desktop equivalent. That’s like saying that people from Kansas are only interested in information about corn.see more

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3 Ways to Do Fashion Week in your Jammies

Fashion Week used to be reserved for the elite “it” people. Not anymore. Thanks to brands experimenting with technology, we have more opportunities than ever before to experience the runway shows and collections real time without actually being present. Any brand should ask themselves how they can take their events digital and get more value from them. see more

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Alumni Play a Starring Role in New Campaign for the Notre Dame Executive MBA Program

In our latest work for the Notre Dame Executive MBA program, we bring to life real stories from alumni to demonstrate the strengths and benefits of the program. see more

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Yamaha Outboards: V MAX SHO Mobile Site-Green

Anglers spend so much time on the water. It makes sense that their smart phone use is on the rise. HYC created a mobile version of DiscoverVMAXSHO.com. Continue Reading...

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Using QR codes to bridge the print/digital divide

Notre Dame Executive MBA Program QR AdOne of the most difficult assignments in advertising is to get your audience to respond to a printed piece by going online. That bridge from print to digital is among the hardest ones to cross. But our recent work for University of Notre Dame’s Mendoza College of Business shows we’ve found a good way to make that connection.

A fast-moving target needs a smarter solution
We knew we had a challenge with our target audience – business-oriented, career-minded individuals. Always on the go with zero time or patience to type out a URL. But we also knew that they are big-time smartphone users. Continue Reading…

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